Wella Color Renew Activator Liquid 17oz

Color Renew Activator Liquid for use with Crystal Powder (not included).

A zero damage color reducer to adjust, change and correct undesired permanent hair color results. It's a gentle alternative to persulfate products to reduce undesired oxidative color while respecting the natural hair melanin without lightening the natural hair color.

- Reduces and corrects undesired color results.
- Gently cleanses excessive oxidative color in depth and tone.
- Respects the natural hair structure.
- Does not lighten the natural color.
- Optimizes and prepares the hair for new color.
- Easy and reliable application.
- Peroxide free, Persulfate free, Perfume free.